Skip to main content
Info-Tech Research Group
SoftwareReviews
Search tips
Search for products, categories, or vendors.
Try keywords like 'management', 'Microsoft', or 'CRM'
Search for "" by hitting enter, or see suggested results.
  • Write a Review
  • Categories
  • Compare
  • About Us
  • For Vendors
    • Browse Reports
    • Awards
    • Research
    • What We Do
Log in Log in
Write a Review
  1. Home >
  2. Voice of the Customer (VOC) Software >

Voice of the Customer (VOC) Software

  1. Overview
  2. Top Software
  3. Products
DATA QUADRANT REPORT
EMOTIONAL FOOTPRINT REPORT
Voice of the Customer

What is Voice of the Customer Software?

Voice of the Customer (VoC) software enable companies to collect, store and aggregate and analyze all forms of customer feedback. The software gathers opinions, views, and feedback through multiple channels such as social media, chatbots, websites etc. to better understand and improve the customer experience.

Common Features

  • Text Analytics
  • Multi-Channel Data Collection
  • API Framework
  • Dashboards, Analytics and Reporting
  • Questionnaire Design/Survey Builder
  • Sentiment Analytics
  • Data Visualization
  • Alerts

Our Methodology

8.1

Composite Score

Vendors are ranked by the composite score, which is comprised of feature, capability, relationship, and overall satisfaction scores while factoring in the volume and recency of reviews.

8.1

CX Score

The CX score is comprised of the emotional footprint metrics, balanced by metrics related to the overall value of the software, while factoring in the volume and recency of reviews.

Data Quadrant

SoftwareReviews collects user insights that help organizations more effectively choose software that meets their needs, measure business value, and improve selection.

Rankings, results, and positioning on SoftwareReviews reports are based entirely on end-user feedback solicited from a proprietary online survey engine.

Leaders

Products that resonate strongest in the market, balancing features with a great user experience.

Product Innovators

Products that emphasize product features, gaining strong recommendations from their customers.

Service Stars

Products that emphasize a good user experience and build strong relationships with customers.

Challengers

Products that are strong performers in some areas and trail in others. Often up-and-coming vendors.

Emotional Footprint

SoftwareReviews collects user insights that help organizations more effectively choose software that meets their needs, measure business value, and improve selection.

Rankings, results, and positioning on SoftwareReviews reports are based entirely on end-user feedback solicited by a proprietary online survey engine.

Champions

Products that resonate highly with users at an emotional level. Users have specific emotional views towards these products like love, trust, and effectiveness.

Relationship Builders

Products that are bulletproof and focus on fulfilling core needs with steady support, not the latest feature.

Value Players

Products that succeed on cost and service effectiveness with users.

Contenders

Products seen as good in some areas and trailing in others. Users look to these for innovation at the edge but aren't fully committed.

Top Voice of the Customer (VOC) Software

2025 Data Quadrant Awards

2024 Emotional Footprint Awards

At SoftwareReviews, we take pride in recognizing excellence. Each year, we present the Data Quadrant Awards to top-performing software products based solely on authentic user reviews, without any paid placements or analyst opinions. These awards highlight software products that excel in terms of features, vendor capabilities, and customer relationships, earning them the highest overall rankings.

At SoftwareReviews, we take pride in recognizing excellence. Each year, we present the Emotional Footprint Awards to top-performing software products based solely on authentic user reviews, without any paid placements or analyst opinions. These awards shine a spotlight on software vendors who excel in crafting and nurturing strong customer relationships.

Switch to Data Quadrant Switch to Emotional Footprint
Products: 14 16
Next Award: Mar 2026 Sep 2025
Download Data Quadrant
Download Emotional Footprint

sandsiv+

Data Quadrant Champion
8.7
Composite Score
Scorecard
Download

Gainsight Customer Success

Data Quadrant Champion
8.6
Composite Score
Scorecard
Download

Adobe Analytics

Data Quadrant Champion
8.2
Composite Score
Scorecard
Download

SurveyMonkey Enterprise

Data Quadrant Champion
8.0
Composite Score
Scorecard
Download

Forsta

7.9
Composite Score
Scorecard
Download

Hotjar

7.6
Composite Score
Scorecard
Download

SurveySparrow

7.5
Composite Score
Scorecard
Download
  • 1
  • 2
  • Last

Gainsight Customer Success

Emotional Footprint Champion
8.7
Cx Score
Scorecard
Download

sandsiv+

Emotional Footprint Champion
8.6
Cx Score
Scorecard
Download

Adobe Analytics

Emotional Footprint Champion
8.3
Cx Score
Scorecard
Download

Forsta

Emotional Footprint Champion
8.2
Cx Score
Scorecard
Download

SurveyMonkey Enterprise

7.9
Cx Score
Scorecard
Download

ConcentrixCX

7.7
Cx Score
Scorecard
Download

GetFeedback

7.6
Cx Score
Scorecard
Download
  • 1
  • 2
  • 3
  • Last
Voice of the Customer Data Quadrant
 Emotional Footprint

Top Voice of the Customer Software 2025

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

Filter by
sandsiv+
sandsiv+
SandSIV Switzerland Ltd.

sandsiv+

Composite Score
8.7 /10
CX Score
8.8 /10
44 Reviews
Write a Review

sandsiv+ captures, analyses, integrates, improves, and measures the customer experience. Introduced in 2014, the next-generation CX solution harmonizes data from any direct or indirect channel, and generates inferred data using artificial intelligence. Its analytical features are built on advanced AI technologies including Natural Language Processing (NLP) and Deep Machine Learning, providing for the increasingly unsupervised production of faster and more accurate actionable insights, and allowing organizations to act responsively and plan wisely. The solution supports complex integration, customization and configuration.

Scorecard
Scorecard

Pros

  • Helps Innovate
  • Continually Improving Product
  • Enables Productivity
  • Trustworthy
Badge Winner
Badge Winner
Gainsight Customer Success
Gainsight Customer Success
Gainsight

Gainsight Customer Success

Composite Score
8.6 /10
CX Score
8.7 /10
49 Reviews
Write a Review

Gainsight CS is a customer experience management solution that combines surveys, journey orchestration, and analytics to help businesses provide a best-in-class experience to their customers. Easily access customer insights in a centralized view. Utilize all survey types for a best-in-class customer feedback program.

Scorecard
Scorecard

Pros

  • Acts with Integrity
  • Respectful
  • Fair
  • Transparent
Badge Winner
Badge Winner
Adobe Analytics
Adobe Analytics
Adobe Systems

Adobe Analytics

Composite Score
8.2 /10
CX Score
8.4 /10
22 Reviews
Write a Review

Adobe empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across channels, products, content, and services. Their advanced analytics solution was purpose-built to let your teams deliver and evaluate exceptional customer experiences - faster.

Scorecard
Scorecard

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Efficient Service
Badge Winner
Badge Winner
SurveyMonkey Enterprise
SurveyMonkey Enterprise
Momentive

SurveyMonkey Enterprise

Composite Score
8.0 /10
CX Score
7.9 /10
48 Reviews
Write a Review

SurveyMonkey is the world's largest survey company, helping customers collect 2.8 million online survey responses every day. SurveyMonkey has revolutionized the way people give and take feedback, making it accessible, easy and affordable for everyone. Build surveys fast, respond and adapt to trends, and make big decisions confidently. Leverage the power of AI to cut through the noise and uncover meaningful insights quickly.

Scorecard
Scorecard

Pros

  • Efficient Service
  • Altruistic
  • Reliable
  • Effective Service
Badge Winner
Badge Winner
Forsta
Forsta
Forsta

Forsta

Composite Score
7.9 /10
CX Score
8.3 /10
27 Reviews
Write a Review

Forsta is an Experience and Research Technology Platform that gathers and analyzes data, and translates the findings into shareable actions to inform decision-making and drive growth. Forsta’s technology is designed to discover, analyze and share smart insights packed with real action potential, and help organizations better understand the full Human Experiences of their audiences.

Scorecard
Scorecard

Pros

  • Reliable
  • Performance Enhancing
  • Trustworthy
  • Caring
Badge Winner
Badge Winner
Hotjar
Hotjar
Hotjar

Hotjar

Composite Score
7.7 /10
CX Score
7.6 /10
16 Reviews
Write a Review

Hotjar is a behavior analytics and product experience insights service that helps you empathize and understand your users, and get their feedback through tools like heatmaps, session recordings, and surveys. Hotjar complements the data and insights you get from traditional web analytics tools like Google Analytics. It’s an industry-leading and easy-to-use service that combines user behavior analysis, product experience insights, and website feedback tools to help you understand what’s actually happening on your site, what your users care about, and what they have to say.

Scorecard
Scorecard

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Fair

Cons

  • Less Generous
SurveySparrow
SurveySparrow
SurveySparrow Inc

SurveySparrow

Composite Score
7.5 /10
CX Score
7.4 /10
29 Reviews
Write a Review

SurveySparrow is an experience management platform that allows you to collect, analyze, and act on customer feedback in real-time. So whether you’re looking to improve customer satisfaction, increase loyalty, or drive revenue growth, SurveySparrow has everything you need to create a world-class customer experience.

Scorecard
Scorecard

Pros

  • Helps Innovate
  • Enables Productivity
  • Performance Enhancing
  • Efficient Service
Medallia Experience Cloud
Medallia Experience Cloud
Medallia Inc.

Medallia Experience Cloud

Composite Score
7.4 /10
CX Score
7.1 /10
27 Reviews
Write a Review

Medallia Experience Cloud is the mission-critical system of record that makes all other applications customer and employee aware. The platform captures billions of experience signals across interactions including all voice, video, digital, IoT, social media, and corporate-messaging tools. Medallia uses proprietary artificial intelligence and machine learning technology to automatically reveal predictive insights that drive powerful business actions and outcomes. Medallia customers reduce churn, turn detractors into promoters and buyers, create in-the-moment cross-sell and up-sell opportunities, and drive revenue-impacting business decisions.

Scorecard
Scorecard

Pros

  • Reliable
  • Fair
  • Performance Enhancing
  • Enables Productivity
Qualtrics CustomerXM
Qualtrics CustomerXM
Qualtrics

Qualtrics CustomerXM

Composite Score
7.3 /10
CX Score
7.4 /10
23 Reviews
Write a Review

With Qualtrics CustomerXM, you get the power of the ultimate listening engine, predictive intelligence and analytics, and full closed-loop actioning capabilities, so you can gain a holistic understanding of your customers’ experiences and take the right actions that drive meaningful impact.

Scorecard
Scorecard

Pros

  • Helps Innovate
  • Effective Service
  • Saves Time
  • Client Friendly Policies
ConcentrixCX
ConcentrixCX
Concentrix Corp

ConcentrixCX

Composite Score
7.3 /10
CX Score
7.7 /10
14 Reviews
Write a Review

Concentrix is a CX company that takes one of the industry’s most advanced customer feedback platforms and combines it with experience management services tailored to you. ConcentrixC is a VOC feedback platform that was purpose built to improve experiences. By combining the powerful insights from ConcentrixCX with people-led root cause analysis, action planning, and business strategy, you will quickly accelerate the impact of your program.

Scorecard
Scorecard

Pros

  • Trustworthy
  • Caring
  • Enables Productivity
  • Efficient Service
  • 1
  • 2
  • 3
  • Last

Download

Get Instant Access<br>to this Report

Get Instant Access
to this Report

Unlock your first report with just a business email. Register to access our entire library.

© 2025 SoftwareReviews.com. All rights reserved.

Please sign in via LinkedIn to access your free .

Signing in also unlocks access to the dynamic version of the Data Quadrant, which plots vendors based on verified user reviews! Customize the Data Quadrant according to the features and sentiments that matter most to you.

Please note: the dynamic version of the Data Quadrant continues to collect data after report publication, and may show new data that will appear in next year's report.

This offer is available until May 31, 2020. These reports are intended for internal strategic use only and are not authorized for redistribution. For permission to reuse content, please contact vendors@softwarereviews.com.

Info-Tech Research Group
SoftwareReviews

SoftwareReviews empowers organizations with the best data, insights, and advice to improve the software buying and selling experience.

Follow

  • LinkedIn
  • X/Twitter
  • Facebook

Certifications

AICPA SOC Certification Cyber Essentials Certification PwC ISO 27001 Information Security Certification

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

© 2025 SoftwareReviews.com. All rights reserved.

Menu

  • Log in
  • Categories
  • Reports
  • For Vendors

Site Map

  • About Us
  • Careers
  • Press Releases
  • Terms & Conditions
  • Privacy Policy
  • Opt Out: Selling Personal Data