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Home > Awards > B2C eCommerce

Emotional Footprint Awards 2025

B2C eCommerce

SoftwareReviews names Shopify, WooCommerce, Shopify Plus, Oracle Commerce, SAP Commerce Cloud, BigCommerce, and HCL Commerce as B2C eCommerce Emotional Footprint Award Winners.


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B2C eCommerce

Emotional Footprint Awards

SoftwareReviews Emotional Footprint Awards evaluate and rank products based on emotional response ratings from IT and business professionals. Using our Emotional Footprint methodology, we aggregate emotional footprint scores across 26 dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.

Emotional Footprint Awards are proudly founded in 100% user review data and are free of traditional “magical” components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise.

Read The In-Depth Report

See how each vendor stacks up across each of the 26 dimensions and our thorough evaluation of vendor capabilities, product features, and overall satisfaction.

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30+ pages

Measuring Emotional Footprint

Emotional Footprint is scored using our “Net Emotional Footprint” Index. This index tracks responses across 26 dimensions of emotional footprint that span 5 categories: Purchasing, Service Experience, Product Impact, Vendor Strategy, and Conflict Resolution. Then, the following calculation is done across this index:

% of Positive Reviews - % of Negative Reviews

For clarity, the total percentage of positive, neutral, and negative ratings is shown for each vendor as well.

Emotional Footprint Leaders

Shopify Plus logo
  • X/Twitter
  • LinkedIn
  • Website
171Reviews
Shopify Plus logo
  • X/Twitter
  • LinkedIn
  • Website

Shopify

Shopify Plus

Not just an ecommerce software, Shopify is the best ecommerce platform that has everything you need to sell online, on social media, or in person. Establish your brand online with a custom domain name and online store. With instant access to hundreds of the best looking themes, and complete control over the look and feel, you finally have a gorgeous store of your own that reflects the personality of your business.

9.0

CX Score

CX
Score

+91

Net Emotional Footprint

Net Emotional
Footprint

86

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
1% Negative 92% Positive
Badge Winner
171Reviews
Write a Review
Product Report

15+
pages
Shopify logo
  • X/Twitter
  • LinkedIn
  • Website
191Reviews
Shopify logo
  • X/Twitter
  • LinkedIn
  • Website

Shopify

Shopify

Shopify is a leading cloud-based, multichannel commerce platform designed for small and medium-sized businesses. Merchants can use the software to design, set up, and manage their stores across multiple sales channels, including web, mobile, social media, marketplaces, brick-and-mortar locations, and pop-up shops.

8.9

CX Score

CX
Score

+89

Net Emotional Footprint

Net Emotional
Footprint

86

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
2% Negative 91% Positive
Badge Winner
191Reviews
Write a Review
Product Report

15+
pages
WooCommerce logo
  • X/Twitter
  • LinkedIn
  • Website
140Reviews
WooCommerce logo
  • X/Twitter
  • LinkedIn
  • Website

WooCommerce

WooCommerce

WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide. Go beyond the confines of traditional eCommerce solutions, and be limited only by your own imagination.

8.9

CX Score

CX
Score

+87

Net Emotional Footprint

Net Emotional
Footprint

87

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
3% Negative 90% Positive
Badge Winner
140Reviews
Write a Review
Product Report

15+
pages
Oracle Commerce logo
  • X/Twitter
  • LinkedIn
  • Website
88Reviews
Oracle Commerce logo
  • X/Twitter
  • LinkedIn
  • Website

Oracle

Oracle Commerce

Oracle Commerce is everything you need to succeed in the next era of commerce, now with Retail and B2B in a single SaaS platform. Enable customers to research and buy their products anytime, anywhere. Oracle allows you to provide your customers with a personalized, rich, and consistent experience across all channels.

8.8

CX Score

CX
Score

+88

Net Emotional Footprint

Net Emotional
Footprint

84

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
3% Negative 91% Positive
Badge Winner
88Reviews
Write a Review
Product Report

15+
pages
SAP Commerce Cloud logo
  • X/Twitter
  • LinkedIn
  • Website
54Reviews
SAP Commerce Cloud logo
  • X/Twitter
  • LinkedIn
  • Website

SAP

SAP Commerce Cloud

SAP Commerce Cloud is a comprehensive commerce platform that includes product content management, experience management, personalization and order management. It is flexible, offering an agility layer so you can innovate and test, and then implement with confidence. We support any go-to-market model, from B2C, B2B, to B2B2C, and our accelerators package unique industry-specific capabilities for a variety of verticals. Additionally, SAP Commerce Cloud includes many prebuilt integrations to SAP core business systems and other solutions within the SAP Customer Experience portfolio.

8.8

CX Score

CX
Score

+90

Net Emotional Footprint

Net Emotional
Footprint

84

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
2% Negative 92% Positive
Badge Winner
54Reviews
Write a Review
Product Report

15+
pages
HCL Commerce logo
  • X/Twitter
  • LinkedIn
  • Website
42Reviews
HCL Commerce logo
  • X/Twitter
  • LinkedIn
  • Website

HCL Technologies

HCL Commerce

HCL Commerce Cloud provides the richest set of commerce capabilities for B2B, B2C, B2B2C and D2C, all on one single, proven solution. It offers features like catalog management, merchandising, and order management.

8.7

CX Score

CX
Score

+93

Net Emotional Footprint

Net Emotional
Footprint

83

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
1% Negative 94% Positive
Badge Winner
42Reviews
Write a Review
Product Report

15+
pages
BigCommerce logo
  • X/Twitter
  • LinkedIn
  • Website
82Reviews
BigCommerce logo
  • X/Twitter
  • LinkedIn
  • Website

BigCommerce Pty. Ltd

BigCommerce

BigCommerce is an advanced, reliable platform designed to grow revenue and optimize operations. Customize your site, manage shipping and payments, and list your products on Amazon, eBay, and Facebook with the BigCommerce platform.

8.7

CX Score

CX
Score

+85

Net Emotional Footprint

Net Emotional
Footprint

85

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
3% Negative 88% Positive
Badge Winner
82Reviews
Write a Review
Product Report

15+
pages

Other Evaluated Vendors

Adobe Commerce logo
  • X/Twitter
  • LinkedIn
  • Website
210Reviews
Adobe Commerce logo
  • X/Twitter
  • LinkedIn
  • Website

Adobe Systems

Adobe Commerce

Build multi-channel commerce experiences for B2B and B2C customers on a single platform. From catalog to payment to fulfillment, our future-proof technology gives you a commerce platform that’s endlessly flexible, extensible, and scalable.

8.5

CX Score

CX
Score

+84

Net Emotional Footprint

Net Emotional
Footprint

80

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
3% Negative 87% Positive
210Reviews
Write a Review
Product Report

15+
pages
Salesforce B2C Commerce Cloud logo
  • X/Twitter
  • LinkedIn
  • Website
86Reviews
Salesforce B2C Commerce Cloud logo
  • X/Twitter
  • LinkedIn
  • Website

Salesforce.com Inc

Salesforce B2C Commerce Cloud

The Salesforce B2C Commerce Cloud (formerly Demandware) can help you create unified, intelligent digital commerce experiences — both online and in the store. Attract more shoppers, build customer loyalty, and increase conversion rates with dynamic customer segments, merchandising rules, and AI-powered recommendations.

8.3

CX Score

CX
Score

+86

Net Emotional Footprint

Net Emotional
Footprint

83

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
3% Negative 89% Positive
86Reviews
Write a Review
Product Report

15+
pages
Square eCommerce logo
  • LinkedIn
  • Website
98Reviews
Square eCommerce logo
  • LinkedIn
  • Website

Square, Inc.

Square eCommerce

Square allows you to sell online on our site, with third party e-commerce sites and on your own site. With all three, you get next day deposits, can accept all major credit cards at one simple rate, and can integrate reporting and inventory with your offline sales.

8.3

CX Score

CX
Score

+79

Net Emotional Footprint

Net Emotional
Footprint

81

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
4% Negative 83% Positive
98Reviews
Write a Review
Product Report

15+
pages
Ecwid logo
  • X/Twitter
  • LinkedIn
  • Website
59Reviews
Ecwid logo
  • X/Twitter
  • LinkedIn
  • Website

Lightspeed

Ecwid

Ecwid is a shopping cart that allows anyone to easily create online store and sell everywhere from Facebook to mobile.

8.2

CX Score

CX
Score

+90

Net Emotional Footprint

Net Emotional
Footprint

83

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
2% Negative 92% Positive
59Reviews
Write a Review
Product Report

15+
pages
PrestaShop logo
  • X/Twitter
  • LinkedIn
  • Website
35Reviews
PrestaShop logo
  • X/Twitter
  • LinkedIn
  • Website

PrestaShop

PrestaShop

PrestaShop is an efficient and innovative e-commerce solution with all the features you need to create an online store and grow your business.

7.8

CX Score

CX
Score

+86

Net Emotional Footprint

Net Emotional
Footprint

85

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
2% Negative 88% Positive
35Reviews
Write a Review
Product Report

15+
pages
commercetools logo
  • X/Twitter
  • LinkedIn
  • Website
30Reviews
commercetools logo
  • X/Twitter
  • LinkedIn
  • Website

commercetools

commercetools

Develop a highly-functional, visually-appealing customer experience that is on brand using the modern commerce solution by commercetools. Unlike legacy vendors, we empower the way you work with game-changing features and functionality, so you can focus on creating the ultimate customer experience.

7.3

CX Score

CX
Score

+80

Net Emotional Footprint

Net Emotional
Footprint

82

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
5% Negative 85% Positive
30Reviews
Write a Review
Product Report

15+
pages
OpenCart logo
  • X/Twitter
  • LinkedIn
  • Website
26Reviews
OpenCart logo
  • X/Twitter
  • LinkedIn
  • Website

OpenCart

OpenCart

OpenCart is one of the worlds leading open source ecommerce platforms, helping tens of thousands of merchants sell products online. Designed feature rich, easy to use, search engine friendly and with a visually appealing interface. Easy to design and develop for using PHP, hundreds of module developers have already created additional features through 10,000+ available extensions.

7.2

CX Score

CX
Score

+77

Net Emotional Footprint

Net Emotional
Footprint

82

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
6% Negative 83% Positive
26Reviews
Write a Review
Product Report

15+
pages
Miva logo
  • X/Twitter
  • LinkedIn
  • Website
20Reviews
Miva logo
  • X/Twitter
  • LinkedIn
  • Website

Miva Inc

Miva

Miva believes that all online businesses should have access to a scalable ecommerce platform that can meet their unique business requirements. Miva offers PCI compliant ecommerce, hosting, and custom website design and development solutions. Miva customers have processed over $100 billion in online sales since 1997.

7.1

CX Score

CX
Score

+81

Net Emotional Footprint

Net Emotional
Footprint

77

Value Index

VALUE INDEX

Use regions/landmarks to skip ahead to chart and navigate between data series.

Summary.

Chart

Long description.

No description available.

Structure.

Chart type: bar chart.
The chart has 1 X axis displaying categories.
The chart has 1 Y axis displaying values.

Chart graphic.

ChartCreated with Highcharts 5.0.2
5% Negative 86% Positive
20Reviews
Write a Review
Product Report

15+
pages

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